Focuses on strategic management as a critical function and responsibility of general managers. Encompasses all functional areas of an organization including marketing, finance, accounting, human resources, and management information systems. Develops critical skills in analyzing organizations, their competitive environments, and strategic alternatives.
Prerequisites: FIN 330 Managerial Finance, MKT 350 Marketing Principles, MGT 349 Organizational Behavior and Senior standing.
Semesters Offered: Fall 2022, Spring 2022, Spring 2023, Summer 2022
Degree Level: Bachelor's
Course Track: Business Foundation Core Courses (18 credits)