MKT 353 Internet Marketing

Emphasizes an understanding of digital marketing, social media, Internet marketing, consumer behavior, web analytics, search engine optimization, and advertising and creative strategy.

Prerequisite: MKT 350 Marketing Principles 

Semesters Offered: Summer 2021, Summer 2022

Credits: 3

Degree Level: Bachelor's

Course Track: General Business Concentration and Elective Courses (18 credits)