Capstone Projects

Building a Smart Product Recommender System for eCommerce Platform Acceleration Using Sales Data

Program: Data Science Master's Degree
Host Company: Werner Electric Supply
Location: Appleton, Wisconsin (hybrid)
Student: Erik Robinson

The objective of the project was to make a recommendation system for the company’s eCommerce platform using historical sales data containing customer and product codes, product descriptions, part numbers, and other distinguishing characteristics. A hybrid recommender was developed to use content-based filtering and collaborative filtering in a cascaded approach to provide accurate and useful results to streamline a customer’s experience of the website.